Fish & Co
This project was designed by the brilliant Elissa Tarasiewicz. We worked on this rebranding for the Fish & Co brand and it totally repositioned this once small retail experience into Sydneys finest sustainable fish restaurant.
Service
Restaurant Branding and Livery
Client
Fish & Co.
Year
2015
We were commissioned to rethink the core brand identity from scratch for the move to the train sheds site in Lillyfield Sydney. This meant interior concepts to brand identity and applications.
The mnemonic device of the ampersand and hook is key to the design and becomes a beacon the connects the logo and any elements online and in the restaurant.
The Logo
Simple is always better. The idea of combining the hook motif and the ampersand seemed almost too easy but often the best ideas are the first ones...